Range Rover

Future Astronaut

An aspirational journey to bring new horizons for women in space exploration.

Astronauts are an elite group who make the dream of space exploration a reality. And among that rare class are proportionately few women. Fortunately, female representation is expanding. Courageous Studios joined Range Rover to create the Future Astronaut campaign to bring future astronauts to the frontiers of possibility and salute women in space travel. The Future Astronaut hub focuses on the “journey” using landscape full-bleed modular tiles and a prominent background. The hero images of the female character(s) are juxtaposed with landscape images to convey a sense of their personal “frontiers.” 

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CLIENT
Land Rover 2022

ROLE
Art Direction
Digital Design

CONTRIBUTORS
Courageous Studios

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